December 2009
4 posts
8 tags
The Underdog is Our Dog: Watch it Evolve
Well, Darkly is calling it: Microsoft is going to rebrand officially to this logo above in the near future. Right now, the current logo used on all packaging and collateral is the wavy-type version that we are used to seeing; but it doesn’t take a rocket scientist to figure out that they are going to officially switch to this logo in the near future for all things Microsoft.
This logo is...
“As long as we’re young / keep you always in love / with falling rhythms /...”
– Karren O - The Yeah Yeah Yeahs
9 tags
9 tags
TRESemme Gets It: Black is NOT Whack
So I’m at the store, looking down the daunting aisle of hair products, wishing I had a magical girl genie to just simply pick a freaking shampoo for me, and I realized that I was relying solely on packaging to make my decision. Or at least catch my primary interest to read on and sniff it… Packaging is, no doubt, an essential aspect in successful consumer packaged goods (CPGs).
What...
